Global motor services provider ASE planned to merge with its sister company,
Trevor Jones in 2009. Ahoy won the pitch to undertake the branding along with
all ongoing marketing of the newly formed business.
We couldn’t wait to get the engines started.
Both companies had an incredibly high profile in the motor trade and an
unrecognisable rebrand would have been risky business without a bumper
marketing budget to spread the word.
In agreement with ASE, we needed to "Take the brand forward but remain
true to both existing identities"...
...The rebrand was warmly received by staff and customers alike and helped
establish a fresh sense of confidence behind the united, global organisation.
A content managed, multilingual website was designed and developed; striking
the perfect balance between slick animated elements and SEO techniques.
With great technical expertise behind the wheel, the site was delivered
to the ASE technical team, on time and on budget.
"Ahoy have been a breath of fresh air to our business. Not only do their
professional ideas and creativity enable us to gain new work, their flexibility
to meet deadlines is second to none. I would recommend their marketing services
to any business looking for a professional and cost effective marketing provider."
D. Kendrick, Marketing Manager